In-store point of purchase materials promoting Guitar Center's Performance Guarantee which extends the manufacturer's warranty beyond its expiration. Posters, banners, tents, and brochures explained the benefits of the program. Targeted musicians and instrument purchasers. Planted the seed for sales associate to introduce the Performance Guarantee and include it with the sale.
Advertisements/Posters
Register Tents and Department Banners
Brochure
Training Lunch Promotion Sent to Store Managers
